The aim of the text is to describe one of the basic functions of the elections, executed at both normative and empirical levels – the communication function, in the context of changes in the structure of Western societies, changes in…
The influence of the electronic media transition form analogue to digital broadcasting on mass media law and on the position of the state within the framework of mass media activities in the era of digitalization is not sufficiently appreciated. The…
The politician does not want to be just a subject exposed to the political arena any longer, who is becoming well-known and recognizable thanks to political advertising. The politician is getting more active in the field of com-munication processes aimed…
In August 2010 there elapsed 84 years from a successful start of regular radio broadcasting in Slovakia, under the brand “Radiojournal”. In the process of cultural-historical development in our country, the Slovak Radio has established itself as a representative of…
A discourse of the term identity is very unambiguous in social sciences. However, there is a prevailing opinion that identity is a social construct which is characterised by plurality of identifi cation relationships. Identity as a non-variable and stable quality…
By using the long-term empirical observation method and on the basis of sociolinguistic principles, we analyzed the interpersonal communication of the convicts with the purpose to expose their communication stereotypes as determinants of assimilation with abnormal social environment and with…
The article contributes to the clarification of media education terminology. Media education is relatively new and theoretically unresearched cross-sectional field of mass media studies, journalism, pedagogy and other interdis-ciplinary sciences. In the context of selected theoretical approaches we propose definitions…
There are currently numerous management methods and their number is still growing. With this tendency the problem of monitoring, perception and adoption grows as well. Identifying and supporting contemporary search is therefore current both in theoretical and practical spheres. This…
The study deals with the theme of the relationship of corporate identity and image focusing on the search and analysis of published researches and publications on the topic. The text of study presents processed opinions and practical findings of domestic…
The paper deals with the issue of amusement phenomenon and function of stereotypes by production and acceptance of media culture. The goal of submitted text is the analysis of complex row of primary and secondary factors, on the ground of…