Volume 17 (2026)

Table of Contents

Theoretical studies:

From Liberal Democracy to Populistocracy: Price Elasticity of Democratic Principles, Crisis of Trust, and the Shift to Semantic Politics in Europe
Iveta Radičová – Richard Keklak

On the Epistemological and Ethical Conditions of Information in Journalism
Tomáš Tinák – Slavomír Gálik

System Analysis of the Communication Process when Implementing the ISO 9001 Standard in Socio-Economic Systems
Roman Trishch – Oleksii Lytvynov – Romualdas Ginevičius – Andrius Stasiukynas – Iryna Shevchenko – Olena Cherniak

Transparent Culture of Network Society: The Relationship Between Technology and Human withing the Framework of Actor-Network Theory
Zeynep Ograk– Yener Altiparmakogullari

Research studies:

Watching Tiktok: An Eye-Tracking Study of Visual Attention Paid to Short-form Videos
Lucia Novanská Škripcová

Consumer Purchase Intention in E-Commerce: Psychological and Communication Factors
Štefan Kráľ – Lenka Kráľová – Richard Fedorko – Marek Pavlinský

Customer Relationship Management and Communication in Sustainable Hotel Practice
Ľubica Šebová – Radka Marčeková – Alica Albertová – Klára Chovanová – Adrián Švec

Children’s Consumer Behaviour in Contemporary Society: A Systematised Exploratory Review (2000 – 2024)
José Irarrázaval – Samuel Negredo – Beatriz Feijoo

When Wine Labels Speak: Segmentation of Young Consumers Based on Label, Behaviour, and Trust
Erik Janšto – Peter Šedík – Alejandro Suarez

Logo Placement and Centre Bias: Implications for Brand Visibility
Radovan Bačík – Veronika Loumová – Dávid Miško – Barbora Talašová – Katarína Pavlinská

Generation Z Travel Patterns and Motivations
Lenka Labudová

Authenticity and Political Correctness: The Role of Communication Strategies in Contemporary Political Discourse
Gordana Lesinger – Margareta Gregić – Viktor Hromada

Emotional Coding in Television News Headlines
Patrícia Nagyová – Zora Hudíková

The Modern Slovak Family: Young People’s Expectations versus Reality as Reflected in Media and Statistical Data
Nataliya Panasenko – Magdalena Švecová – Peter Krajčovič – Michal Kubovics – Anna Hurajová – Marija Mihalek

Competing Media Frames during a National Currency Transition: The Euro Adoption in Croatia
Davor Trbušič – Stela Lechpammer – Luka Šikić

The Impact of the Internet and Social Media on Students’ Approach to Communication and Perception in the Educational Process
Veronika Tóthová – Patrik Maturkanič – Veronika Majdáková – Katarína Slobodová Nováková

Reviews & Today